MobileRead Forums - View Single Post - PRS-900 What do they mean by "Daily Reader"

tbaroghel · 12-03-2009, 07:10 AM

Quillaja, I think you are perfectly right. Probably, Sony suffers that other brands would call their readers with 'names' (Kindle, iRex, nook, etc.) which is good for general acceptance as an 'object' (think iPod) rather than a technical appliance, and their marketing team tries to move away from the 'device reference' (e.g. PRS-600) towards more user-friendly names (Pocket, Touch or Daily).

12-03-2009, 07:10 AM	#6
tbaroghel Fan of John Irving Posts: 13 Karma: 10 Join Date: Oct 2009 Location: Paris, France Device: SONY PRS-600	Quillaja, I think you are perfectly right. Probably, Sony suffers that other brands would call their readers with 'names' (Kindle, iRex, nook, etc.) which is good for general acceptance as an 'object' (think iPod) rather than a technical appliance, and their marketing team tries to move away from the 'device reference' (e.g. PRS-600) towards more user-friendly names (Pocket, Touch or Daily).