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Originally Posted by stxopher
Basically: Ebooks are only failing because there are no ebooks. The desire is here, the need is here and the technology is here. Only the ebooks themselves are missing.
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Long way to go for such a basic conclusion, but essentially right. There MUST be more e-content, so people can see how e-books can give them what they want... whether it's novels, newspapers, textbooks, or comic books.
I still believe monthly magazines could play a huge part in this, especially the youth-oriented mags, but essentially any mags that its readers consider collectible for reference. And any reader that can save those periodicals, or at least select pieces of them, could become the customizable reference tool for everybody. (Right now, I'm picturing some kid buying an e-copy of
Maxim, reading all the funny bits, and saving the girls' pictorials in a "babes" folder on his device. Tell me you can't sell that idea.) Same goes for newspapers, of course.
I believe we can even do this, today. What we need is the vision to marry the content, the reader, and the delivery system, something we have the capacity for right now, and actually INFORM THE PUBLIC that it's available. It'll happen.
BTW: The whole thing about "kids don't read"... don't you know how often that's come up in the past? Even if this generation lightens up on reading, the next one will come around. Don't worry about that... there will always be a need for books.