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Now there's a good ad visual: Passenger #1 reading a cheesy-looking in-flight magazine, and looking not too happy about it, while passenger #2 is happily reading a reader next to him.
(I specified "him," because these days only males can be represented as dumb or luckless in advertisements. By extension, passenger #2 will invariably be female with a model's figure, well-dressed for business, and clearly smug about it!)
(Who's bitter?)
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