Thread: Nook sold out
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Old 11-21-2009, 02:56 PM   #23
DaleDe
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Quote:
Originally Posted by =X= View Post
The Nintendo WII did it. It creates an artificial demand and a level of excitement. If you can get people talking about your product that is worth more than any paid advertisement.

But I don't think it's artificial. I think they rushed their product a and are not ready to meet the demand, however small it might be.

Personally I think having a shortage is going to back fire. Most people are jut going to buy SONY or Amazon products.
I suspect the shortage is real so it can't back fire since it wasn't intentional. I suspect the factory capacity is designed for continuing demand, not a one time peak. Of course they could have anticipated the initial peak demand and made more units prior to the announcement but then the announcement would have slipped past the Christmas shopping season and they would have lost all the business and not even given the users the choice to wait. I think they made the best decision based on the circumstances.

Dale
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