Quote:
Originally Posted by Kali Yuga
The iTunes music store currently has about 70% of the online music sales market, which in turn adds up to 25% of the overall market (this is US only btw). ....
If Amazon ....
Since it's unlikely that Amazon will lose market share simply based on format offerings, I see little reason why everyone else switching to ePub -- especially as long as they have unique DRM wrappers that prevent Sony books being read on the Nook, and vice versa -- will have much of an impact on Amazon.
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You're off target. You are talking only about on-line sales, that's not the entire digital music market. I never mentioned music at all, that's only part of Apple's business. Let's compare computer market -- which is what I intended by the comment, not some tiny selected segment.
Note that you said "If" -- that really is the key isn't it. Only history will tell, but based on history, it is the common format that will win. One supplier cannot stand alone against the world. And that is why Amazon will come around.
Of course they will lose market share if the same books are offered in a non-proprietary format and/or at a cheaper price.