The problem is there's no clear way of understanding what you're buying as an end-user.
Corperate-corperate transactions under UK law are very broadly "buyer beware" (excepting actual fraud), but there are major limits on corperate-end user transactions because of the basic inequality of the positions of the two sides.
I agree that in theory you're right (and I'd like to see, in an ideal world, very strong contractual enforcement indeed, but it needs a whole host of things we don't have like standard contactual forms, on-tap legal expert systems and ways to ensure willing consent), but right now? No, no way.
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