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Y'know, I can't tell if this is a smart move or not.
On one hand it's good in that it gets the competitor to the Kindle DX right in the store. However it also could confuse the heck out of the consumer, who has to mentally navigate the difference between the B&N branded device and the PL branded one.
The thing I don't get is, why bring PL into the store? It almost seems like B&N could've beaten PL to market with their own large-screen reader....
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