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Originally Posted by ireaderreview.com
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Is this anything new? Has anything changed? Twenty or forty years ago, how many books were bought by people under 18? And what does age has anything to do with eReaders? Does it mean that older people buy ebooks and younger people prefer paper books???
Further, the article implies that people who read do not care if the ebook reader is ugly! And Amazon realized this, so they designed an ugly reader? On purpose? And that's the reason of Kindle's success? While all the others readers were trying to be ... sexy?
This is a bad, meaningless article!
The Kindle was successful only because Amazon offered useful services. Currently nobody offers a comparable service. It is the same as with the iPod: integration of a device with an online marketplace which is easy to use. Only amazon has this.
And of course both Apple and Amazon have good marketing and pay a lot for advertisements.