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Old 10-18-2009, 09:09 AM   #121
Kali Yuga
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Quote:
Originally Posted by desertgrandma View Post
What a shame. B&N has an opportunity to really give Amazon a run for its money.
I tend to disagree, mostly because B&N seems to be scrambling a bit with its ebook efforts -- much in the same way they fumbled with the move to online book sales, at a time when Amazon really nailed the online experience.


Quote:
Originally Posted by desertgrandma
I can see so many ways to sell this product. First......set up a dedicated booth. Have it manned full time. Use a projector to run non stop video showing the product behind the booth to grab interest. Train your employees to sell the item by being friendly and catching peoples eyes.... etc
• Amazon has run away with the market without an in-store presence at all.
• Sony has lost ground while having this supposed in-store presence advantage.
• Physical bookstores are getting killed anyway, i.e. as time goes on, if the trend continues, there will be fewer and fewer physical points-of-sale anyway.
• As more ebooks are sold, fewer paper books will be sold, thus accelerating the above trend.
• At this point, "Kindle" is on the verge of becoming an eponym. Anyone selling a B&N Reader will have to deal with that.

I'm sure that B&N will be around for awhile, but I really cannot see them capturing a majority of the ebook market, even if they manage to come up with a better device. I just don't have a ton of confidence in their ability to execute well with disruptive tech.
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