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Old 10-15-2009, 05:27 PM   #14
Sonist
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Join Date: Oct 2008
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Quote:
Originally Posted by bill_mchale View Post
Yes some people will never buy, but unless steps are taken to punish those who download without buying, the numbers of people who never buy might well increase.

Ultimately, you can never stop them, but you can work to ensure that the difficulty of downloading for free is such that most people would prefer to simply buy the product than go to the trouble of obtaining the free copy.

--
Bill
Statistically, the death penalty, timely enforced, is a pretty good deterrent.

Would you be O.K. with that?

Appropriate pricing and sufficient supply (provided there is demand,) are generally effective at capturing the majority of those realistically likely to purchase a product.
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