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Old 10-15-2009, 01:34 PM   #8
bill_mchale
Wizard
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Posts: 1,451
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Join Date: Sep 2008
Location: Maryland, USA
Device: Nook Simple Touch, HPC Evo 4G LTE
Quote:
Originally Posted by Hellmark View Post
Some people will never buy. Those need to be forgotten, since, well, they just won't be a revenue stream. If they couldn't pirate, they still wouldn't be customers. They would just do without.

As far as the others, by making it easier to be legal, you'll stop them from pirating.
Yes some people will never buy, but unless steps are taken to punish those who download without buying, the numbers of people who never buy might well increase.

Ultimately, you can never stop them, but you can work to ensure that the difficulty of downloading for free is such that most people would prefer to simply buy the product than go to the trouble of obtaining the free copy.

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Bill
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