It's interesting that Apple is once again considered the driving force behind a "digital revolution". With a device that has not even been announced yet, no less.
Quote:
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Traditional publishers -- concerned that Apple's anticipated tablet computer could affect their business the way the iPod disempowered music publishers -- are discussing possible strategies, including an industry-wide digital storefront where tablet users could buy digital issues or subscriptions without going through iTunes or the App Store.
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Source:
http://adage.com/mediaworks/article?article_id=139387
I sincerely hope all this will lead to iTunes-esque prices for eBooks.