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braver, if I do understand you correctly you are referring to the Amazon Upgrade feature and demand that this is expanded to any printed book purchases done on Amazon, and, in addition, for a lower or general fee?
It would have done this thread some good if you have stated that more clearly in both thread title and your initial post.
Amazon is a company with international branches. The Amazon Upgrade only applies to the US. I never heard of it before, living in Germany, with the Kindle not being sold over here.
So I took your approach as a general demand on an international level. For the US your idea sounds logical and quite reasonable. For the rest of the world your Amazon-based arguments simply don't apply at all.
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