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I dont really see any big loss for the publlisher to sell ebook at the same time as hardcover, the cost for selling a ebook is minimal and a hardcover does cost some to produce. And the publisher could sell their ebook without any middle hand if they want and getting a higher profit.
It will also prob make alot of those who wait for the pocket version to buy the book now, and money now is allways better than money later.
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