Quote:
Originally Posted by Crowl
I thought that the retailers kept moaning that ebooks were being priced at the same price as the hardback versions and that was why pricing wasn't competitive enough, if that is the case then the publisher shouldn't be making less money per copy since the price cutting down to 9.99 is down to amazon not them.
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Sorry, I should have been clearer...
If the publisher's list price is $13.95, but it's being bought from them with 35% - 55% discount ($9.07 - $6.28) by Amazon... it makes no difference to them whether Amazon sells it for $13.95, $24.95, or $4.95. Once the sale is made, the publisher will receive their $6.28 - $9.07 from Amazon, and that is the amount that will have to cover all the money they sunk into the book/author.
My suggestion was that Amazon, given that all they do is facilitate the duplication of a less than 1 MB file, should perhaps be paying the publishers as much as 80% - 90% of the list price, thereby making publishers profit more from eBooks and feel less of an incentive to hold them back in favour of higher priced paper book sales.
- Ahi