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There was a piece in the newspaper this weekend about the newest book of Dan Brown. It did agree with the general statement that the books of Dan Brown aren't rocket science (to put it mildly), but that his books are a success because of the way he keeps the tension strong: cliff-hanger after cliff-hanger. You want to put the book away because the characters aren't to your liking, for example, but you do want to know how that part you're reading is going to end.
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