[zerospinboson]

Awesome. They're trying to make their consumers hate them, if not immediately, then in retrospect (when they want to switch devices). It seems awfully short-sighted, however. Sure, they might release UK/elsewhere versions of the Kindle.. But I imagine it will be too late to not make the papers remark upon introduction 'gee, they're supporting the format that forces you to only buy from Amazon' at the time of introduction and first reviews.