Quote:
Originally Posted by GA Russell
It is in the publishers' interest for the public to take to eBooks because the cost to the publisher is so close to zero
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You keep making this assertion, but even if it is true it is irrelevant.
I'm a VP in a company that makes and markets books and DVDs, so I get to observe both sides of the supply chain. I can tell you from direct experience that the cost to manufacture the book or DVD is the cheapest cost in that chain. What publishers pay to print a book is peanuts to the other G&A expenses they have to cover.
I would also caution against assuming that digital downloads of music and books are treated the same. Eminem sued both Apple and his record label because his music sales on iTunes were being treated as licensed sales rather than product sales and thus paid him a smaller royalty. There are all sorts of contorted licensing deals the music industry deals with that the publishing industry has no version of.