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Old 08-24-2009, 01:39 PM   #12
Robertb
Astak Director, Bus. Devl
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Posts: 2,560
Karma: 2500000
Join Date: Apr 2008
Device: Astak Pocket PRO
Official deadline on $199 is September 30, 2009

Dear All:

I don't have any idea whether it will extend. The $199 price is good thru midnight on September 30. After that we will see. Realize that at $199 we make a miserable margin.

We did not do $199 to go to war with Sony. We did $199 to get the attention of the press. It has worked. We are finally getting some reviews.

Realize that the Sony PRC-300 has very little on it except 8 level greyscale and ADE. That is fine and I am sure it works great for Sony. The Pocket PRO is crammed to the gills with great features and is far more robust. The colors do cost money (to Astak). We are between a rock and a hard place, friends. YES, you the consumer benefit. BUT... we will be immensely amazed if MobileRead Forum members buy 200 Pocket PRO. I am grateful for every one BUT we have to sell to a wonder audience and the press can give us that.

A lot will be determined on how many we sell before September 30. IF I was you, I would buy it while it is at the price and there is a color selection. Do not bet we can hold at $199 forever.
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