Quote:
Originally Posted by JSWolf
As to market leader, no way is it Amazon. Amazon is only 45%. Sony at 30%. And then there are all the others. Basically, there are more readers out there that handle ePub then don't. So publishing as ePub as well as AZW would make sense. Publishing only AZW makes no sense. Sure I could use the Kindle App on my wife's iPod to buy these books, but if they don't care enough about the rest of us, I don't care enough to buy their book.
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To further support your point, that 45% figure is US-only. Amazon's share of the worldwide market is even smaller. However, I would still nominate Amazon as the market share leader. I wasn't just talking about formats but about the entire selling channel. There may be more total epub sales (although that is arguable for other reasons) but they are scattered among many different web sites. If you are choosing to dip your toes in the publishing world, figuring out how to sell through the Amazon web site gives you your broadest exposure.
However, I don't have a Sony, so I don't use the Sony store. Does anyone know about their support for self-publishing? Their payment terms? If Sony offers more generous payment terms then, one might argue that they offer more profitability even if they don't offer more customers. Especially, when they convert to epub as their preferred format.