My suggestion for Word docs is to convert to LIT (M$ probably has some type of free utility for this, since it's their baby) and then use the lit2lrf utility. I have yet to try the word macro (probably should, since the Reader supports rtf natively, or so they say). You're right about the tons of utilities, but I have yet to find a working copy of BBeBook to try myself (kinda gave up, as the dev doesn't seem to respond to pleas for help and of the two copies I found one isn't compiled and causes problems when compiled, while the second is compiled it doesn't work). <- Wow, was that a single sentence? Eek!
Please keep us posted as what works best for you to save all the re-work in finding what works best for what. Thanks!
[Edit] Sorry about the tone of the original post, aftering reading it over again I think that it comes off as a little rude. This is not my intention, I've just been a little frustrated with finding something that I keep hearing is a great tool. BTW No one said anything to me, just policing my own actions.