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Saturation in the ebook world is no different than saturation in the paper book world. People who grab the free ebooks are the same people who just go to the library. Outside of school books, I can't remember the last time I bought an paper book. I borrow from friends, and when I lived in an area with a library that was an option too.
Part of what got me into ebooks, was the vast amount of public domain and free books. Where I live now, there is not a library (not one in the entire county, and voters just voted down building one in April), and the nearest bookstore is 30 miles away. I had PDAs, and a tablet laptop, which lent themselves well to using with FBReader. Now that I have a dedicated reader, I'm finding myself eyeing the different commercial ebooks more. When they hit the impulse purchase range of a dollar or two, I buy them without thinking twice, much like I did with Third Pig. I'm still being a cheapskate, and staying away from the ones that are like 10 bucks a pop.
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