I would have to think that for the companies that are going to carry this, (Such as WalMart, who already carries the 505 but not the 700) require a certain price point to stock an item. But that is such a prime location for exposure that it drives the prices down also.
Another thing is that the page turns might come in faster, due to only having to render 8 grayscale rather than 16. Frankly I don't use the picture viewer on my reader whatsoever (I have a 700) and don't think that 16 different grays are necessary to render text in books. Though PDF support is going to be necessary to fully support educational and technical uses, the implementation is not right to render textbooks yet. It is pointless to rush a product out that doesn't even effectively accomplish what the main selling point is. (pointing at the DX here) So if the pdf full page issue is what you are concerned about, you might want to hold out.
I believe sony is going to become the juggernaut in the industry, their implementation and design is typically sooooo much better, though seemingly behind the kindle. They will probably be the first of the two to do a well made full pdf support A4 size e-ink tablet. (I know it has already been done with lcd screens, but thats not the same is it?)
I think the kindle is a ugly hunk of plastic that seems like a bunch of compromises to make it to market faster at the expense of the quality of the product.
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