MobileRead Forums - View Single Post - New Sony model to be called PRS-300 and PRS-600

kazbates · 08-02-2009, 12:14 PM

Not to be a cynic or anything

, but I was wondering if this could just be a great marketing strategy of the online store, JR, to have preorder sales of a product that has not even been released by the manufacturer nor has any mention been made in any of the media sources which usually carry this type of information.

Even if the devices are eventually released at a higher price, the buzz and preorder sales generated could be substantial.

I guess my question is, has anyone heard of something like this happening before, ie., a product being presold before the manufacture has introduced it to the market?

Edit: Of course, it could just be that MR scooped Sony and they figured, "What the heck, let's get some out there for preorder and see how it goes."

08-02-2009, 12:14 PM	#290
kazbates Wizard Posts: 2,627 Karma: 406616 Join Date: Dec 2008 Location: Northern Virginia Device: SurfacePro, SurfaceBook 2	Not to be a cynic or anything , but I was wondering if this could just be a great marketing strategy of the online store, JR, to have preorder sales of a product that has not even been released by the manufacturer nor has any mention been made in any of the media sources which usually carry this type of information. Even if the devices are eventually released at a higher price, the buzz and preorder sales generated could be substantial. I guess my question is, has anyone heard of something like this happening before, ie., a product being presold before the manufacture has introduced it to the market? Edit: Of course, it could just be that MR scooped Sony and they figured, "What the heck, let's get some out there for preorder and see how it goes." Last edited by kazbates; 08-02-2009 at 12:19 PM.