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Old 07-26-2009, 02:46 PM   #104
kazbates
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Posts: 2,627
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Join Date: Dec 2008
Location: Northern Virginia
Device: SurfacePro, SurfaceBook 2
Quote:
Originally Posted by NatCh View Post
First, let me be clear that I have no real information here -- the up-side of which is that I'm completely free to offer my own speculations.

I do have a couple of observations:
  1. Yes, in the past, Sony has done big promotional pushes when they put out a new Reader -- after they announce it. Before the announcement they've been as tight as Dick's hat band with info: whatever little they have let out ahead of time was under non-disclosure agreements, and the "ahead of time" has been on the order of a few days, or a week at most.
  2. They seem to be very fond of October 1st release dates for these things, of the three models they've put out, all three of them have launched on 10/01:
    • PRS500 -- 10/01/06
    • PRS505 -- 10/01/07
    • PRS700 -- 10/01/08

Because of those observations, I would about half expect any new model to be launched on 10/01/09. However, if they're feeling sneaky, they might go earlier or later just to throw us off.
There's nothing like statistics to deflate the balloon! It's interesting that they use October 1st as a release date. I wonder if that is the beginning of their fiscal year. If I can remember back to my university Accounting classes (yuk!), I seem to recall that they was a favored date with some companies.

I'm still very happy with my 700, but it would be nice if they came out with a reader that corrected some of it's problems, ie., screen glare, dictionary look-up (please, please).
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