MobileRead Forums - View Single Post - E-Readers selling well (?)

alex_d · 12-24-2006, 06:16 PM

I'll bet Sony didn't understand the market and thought very few people would buy the Readers.

I'll bet it was surprised by the number of older people turning into early adopters just to read in big type, and by the public's fascination with eInk technology. Indeed, it's quite a feat that the Reader is selling so well despite mediocre reviews of its software and the heafty price tag for a single-purpose reading device.

I mean it's hard to say whether it's selling "well", just that demand is outstripping supply. Perhaps that just says more about Sony's expectations.

12-24-2006, 06:16 PM	#18
alex_d Addict Posts: 303 Karma: 187 Join Date: Dec 2006 Device: Sony Reader	I'll bet Sony didn't understand the market and thought very few people would buy the Readers. I'll bet it was surprised by the number of older people turning into early adopters just to read in big type, and by the public's fascination with eInk technology. Indeed, it's quite a feat that the Reader is selling so well despite mediocre reviews of its software and the heafty price tag for a single-purpose reading device. I mean it's hard to say whether it's selling "well", just that demand is outstripping supply. Perhaps that just says more about Sony's expectations.