I have wondered this myself. I hear again and again the eink is easier on the eyes and better in bright sunlight. I've never had eye problems reading on LCD, and I very rarely read in bright sunlight. When I decided to buy an ereader I looked for an LCD device but there are just not that many out there. I think that's why there seems to be a bias. I believe the Sony with the touch screen also is backlit, but the resolution is poorer and it bothered me.
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