MobileRead Forums - View Single Post - Amazon applying for in-book advertisement patent for Kindle

Madam Broshkina · 07-05-2009, 06:27 PM

What did you think of this scenario. Amazon lets you opt in for ads in exchange for a discount on any books that you might buy. Instead of an ad appearing in the middle of the book you are reading it appears as a screen saver. The ad would be for books that Amazon thinks you might enjoy based on your previous purchases. This of course could lead to some embarrassment for some people based on the kind of books they read. This is why it would have to be strictly voluntary. I would probably opt in if the discount was significant.

07-05-2009, 06:27 PM	#15
Madam Broshkina Manic Do Fuse Posts: 2,312 Karma: 3325462 Join Date: Oct 2006 Device: Sony 500, 505, 350, Kindle 3, DXG, nook, Irex DR800SG, iPad	What did you think of this scenario. Amazon lets you opt in for ads in exchange for a discount on any books that you might buy. Instead of an ad appearing in the middle of the book you are reading it appears as a screen saver. The ad would be for books that Amazon thinks you might enjoy based on your previous purchases. This of course could lead to some embarrassment for some people based on the kind of books they read. This is why it would have to be strictly voluntary. I would probably opt in if the discount was significant.