Quote:
Originally Posted by Tuna
I doubt it, unless you're keen for all of the heroes in your books to drink Coca
Cola, drive a Toyota Camry and to watch Fox Networks - and the books themselves to have adverts just when you get to the good bits. 
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Sounds familiar. Are you sure that this isn't already reality?

Btw. afaik some companies (including Sony) seriously consider using adverts in ebooks.
Quote:
Originally Posted by Tuna
Anderson and many others believe that this secondary market is capable of supporting creative works for the indirect benefit they would receive. I don't believe there's any evidence that there would be nearly enough support for creative works on a useful scale.
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Well, when was there ever evidence that a new business model would work? It has to be tried by someone. Sure, usually there are statistics and guesses but no evidence.
Quote:
Originally Posted by Tuna
The software examples are also quite different, because by sponsoring the various projects, large corporations are variously trying to tie developers, companies and end users into their systems, or to undermine their competitors. That's not really something you can do with a book.
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I agree that sofware is different but i'm still not convinced that similiar business models wouldn't work in the ebook market. If Microsoft would offer the Halo ebooks for free (or very cheap) could that help to sell more copies of the Halo video games? Maybe, because more people would read the ebooks and get interested in entering rest of the Halo universe. And what if the ebooks would include adverts? I guess it could work.