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Originally Posted by bowerbird
but that approach will not work for e-book-machines, because
the makers of the e-book-machines have no content monopoly.
-bowerbird
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That's definitely true and the reason the Librie/Gemstar failed and Sony Reader or Ebk1150 as their reincarnations with personal content allowed are selling ok. However, Amazon as opposed to Sony/ETI is a big book seller, the biggest online and has probably 5-10% of the total book market here in the US. Also they own Mobi.
These 2 factors may allow them to offer a cheap ereader with some subscription included. The big issue that I think will determine whether they do it or not, is how will publishers react to this since one thing Amazon is not going to do is sour their relationship with them. Amazon Upgrade has been a dud until now beacuse of publishers, so Kindle may not appear soon, but again who knows.
So let's wait and see...
Liviu