Okay, that's a fair question -- The Graveyard Book's plot was (IMO) too predictable and the prose was mediocre, even a bit stilted. I felt the text drew attention to itself, did not disappear as a medium.
Stephenson's works also frequently draw far too much attention to the medium but I forgive that more because he tickles my funny bone and stimulates my imagination, while often educating me simultaneously. He'd be annoying if he wasn't so clever and, perhaps, his books would be even better if he accepted more editing to remove clever phases.
I do enjoy Gaiman. I defend my enjoyment of American Gods and Anansi Boys (lesser of the two to me). To me their uber-plain text was a breath of fresh air.
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