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Originally Posted by Tuna
In what way is putting Kindle software on the iphone giving up control?
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Very simple, you are giving the possibility to millions of iphone/touch users of not being tied to a kindle purchase. If amazon really didn't want to give up control they would have continued to sell their books exclusively on the kindle, like Apple has done with its drmed materials.
Quote:
Originally Posted by Tuna
You still have to go to Amazon for books and it's not exactly competition for the Kindle itself is it?
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The iphone, as an ebook reader, may not be a direct kindle competitor, nonetheless considering the huge number of iphones out there, I might argue that amazon move of "going Apple" could negatively affect kindle sales.