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			I think Amazon is hedging its bets.  It didn't get huge by being stupid regarding trends - the market is moving towards digital media, and Amazon has been hopping on that train pretty aggressively.  They sell music, video and ebooks now.  Amazon is diversifying and solidifying its edge in a new market.
 Just because something is digital in no way means that the old systems of 'the big store' no longer works.  iTunes proves this - Amazon almost always has cheaper prices and almost a good a selection, and for a long time sold higher quality MP3's without DRM - and iTunes was STILL beating them.  Being the first big merchant is an enormous economic advantage and I think Bezos sees where the wind is blowing and wants to make sure Amazon gets in on the ground floor.
 
 As to razors/razorblades there are different marketing strategies to be had here.  Just because we're used to this model doesn't mean it is what Amazon is pursuing.  Amazon might not be terribly interested in the hardware market, when they can make a lot of money with simply the ebooks.  You can make razors for one brand, but what if you're the biggest seller of razor blades for ever razor?
 
 I think Amazon's playing a long game, and there's no reason to call Bezos a liar.  Not because Amazon or Bezos is necessarily virtuous but because there are a number of routes to take.
 
 And it might not be on any eInk devices simply because eInk devices might not be around for a terribly long time as a relevant market.  But we'll have to see.  I think there is space to imagine Bezos isn't lying and yet is still making sound business decisions.
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