According to the article, Helen Fraser, managing director at Penguin said if Penguin sold 40,000 copies of a printed book, it would typically shift 4,000 audio books of the same title and 400 e-books. Last month, top U.S. bookseller Barnes & Noble Inc announced it was halting e-book sales. "We did not see sales take off as we and many others had anticipated," a spokesman said.
What's the future hold for one of our favorite pasttimes? Read all about it
here.