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I completed the survey. Here's what I included at the end:
1. Keep ebook prices reasonable. When released simultaneously with the hardback, $10 - $13 is fair. When the paperback comes out, it should be lowered in price to less than the paperback ($4 - $8 range).
2. Give authors a greater royalties on ebooks than on physical books.
3. Be prepared to make quick corrections in ebooks when they are discovered by readers.
4. Provide an easy mechanism for corrected versions of ebooks to replace existing versions and for previous buyers to redownload corrected versions.
5. Offer ebooks in multiple formats, including at the very least non-DRM MOBI and EPUB.
6. Do not offer later ebooks in a series if you do not also offer earlier ebooks in that series (unless you don't have the rights to them).
7. Offer the first ebook in a series for free; that will generate additional sales of books in that series.
8. Don't just release ebooks of your new books; start converting your backlist to ebook format as well.
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