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I'm a member of the Borders Rewards scheme and I get coupons by email and with my receipts all the time. Definitely worth joining. Buy something smaller first (like a DVD collection) and you'll probably get a coupon for using the next week, plus you get Rewards for every dollar you spend. I should get a good few reward points when I eventually buy the Reader. It paid out $18 for me this week for Holiday Savings, so its worth doing. And its a free scheme, unlike B&N.
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