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As with other asia based retailers - there are folks in the west very willing to purchase from overseas when the price + cost of shipping is less than what we can get more locally. There are websites and software that track the best price available for certain products (pricewatch.com for example) but I don't know if they track ereaders. I have many times found a retailer for computer parts via pricewatch.
Not being an entrepeneur myself I don't really know which readers would be best, but asking on this site is a good start, probably would need to do some sort of other market research also (basic sales quantities?).
Cheese - I think by reseller Xiao means being a third party - purchasing wholesale from manufacturer and selling to the consumer.
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