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This is good feedback! Thank-you!
Generally speaking I expect it will become easier to switch between stores over time. I know our goal at CRead is to make it MUCH easier for both newbies and experienced ebook folks to purchase and read ebooks.
Even though ebook have been around a long time, the business and tech is still kind of in it's infancy.
It's good to see that most of you like the Fictionwise club. We are still up in the air as to how to handle all these types of incentive programs.
I'm a pretty direct person....so I want to keep folks from jumping through hoops if possible. I also would rather give discounts to loyal customers (and take care of them as they deserve) instead of trying to "buy" new customers.
I've never understood why ATT has nearly a billion dollar marketing budget and most of their customers would switch in a moment if the right deal came along.
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