Quote:
Originally Posted by ahi
I think ePub may become a secondary standard--but I think it will lose prestige, becoming relegated to use for user-generated and (possibly) self-ePublished stuff. Professional quality publications from publishers/companies will necessarily be PDFs.
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Sorry to jump in late

I just wanted to say, don't underestimate the 'pulp' market. I get the impression that straight-to-paperback genre material makes up a hefty proportion of what gets read on eInk devices; for material with low production values in the print world, reflowable text is a step up, and will likely persist.
Many on this forum, though, don't recognize how much people value the fidelity to print editions that only comes with PDF. The numbers for both PDF preference and reading on PCs suggest that I'm in the majority of readers for whom that fidelity, and the flexibility Sonist cites, trump the advantages of eInk devices and their attendant formats.
While I'm underwhelmed by the ADE software (installed yesterday), I'm thinking I'll go PDF for future purchases, because I'm confident of what to expect in terms of layout and quality on my 10" screen.