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On an Apple tablet, you'll probably be able to use all the iPhone apps. There will be a bunch of eReader apps (as there are on the iPhone) and you will be able to use the Kindle store and perhaps the Sony one as well. And, of course, you'll be able to read fb2 books and all the other formats -- and I'm sure someone will enable you to flow pdf's as well (though that never works a smoothly as one would like). This in addition to software for everything else under the sun. So yes, it would sell and would certainly pose very serious competition to the Kindle and other ePaper readers. The tens of thousand of apps will give it a huge market. And reading on a backlit screen is quite OK as long as the resolution is good.
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