I've said from the beginning that Sony needed to work on the economic model for the Reader.
How many books will the average Reader owner purchase in a year? Let's say 30 (which I think is high for most of them.)
The life span of a Sony Reader is likely to be at most 2 years. So most owners will purchase at most 60 titles for it. That means a Reader owner is paying $5 per ebook before they've even purchased the ebook.
So next time you are in the Sony Connect Store, remember to add $5 to each of those prices and ask yourself "How good a deal am I really getting?"
With that kind of price premium for ebooks I can understand why some folks are upset they didn't get a supplemental photon emitter with their Reader.