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Old 05-15-2009, 01:47 PM   #15
kazbates
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Posts: 2,627
Karma: 406616
Join Date: Dec 2008
Location: Northern Virginia
Device: SurfacePro, SurfaceBook 2
Quote:
Originally Posted by whitearrow View Post
When they say "what women want" they really mean "what will make women buy more stuff" and that leads to massive fail like Dell's "Della" web site.

What women want is stuff that works, has value for the money, and fits into our lives. (That doesn't mean we must have it in pink or to match our kitchens, oh marketing geniuses.)
Quote:
Originally Posted by JSWolf View Post
I don't see why an eBook reader has to be for women and for men.. why can't they be for everyone?
Exactly! I don't care that my Sony is black, although I wish they would have left off the chrome (it catches the light and causes glare). I am perfectly capable of personalizing the thing myself. I have already purchased a couple of different covers to to do that.

I just wish they would listen to what we want it to do! If the companies would start perusing the threads here, they would realize that the changes for which we are asking are nominal, but would make purchasing a device much more attractive. It makes you wonder who is doing the pre-market analysis! Didn't they talk to previous and potential reader buyers? I still can't believe Sony did add a dictionary look-up. For $400, that should have been included.

Kaz

PS. Women are not the feather-brains Madison Avenue seems to think we are.
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