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I think that the price difference between the dr1000 and the kindledx that amount to 370$ is so high that Irex will loose its market share in the USA very rapidly.
The price point set by the kindledx will certainly affect the cost of the next 10'' devices from sony, jinke, netronix and plasticlogic. If these new devices will cost under 500$ then irex will have to lower its prices substantially to survive.
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