Quote:
Originally Posted by GeoffC
Problem is, Steve, we seem to have different publishers, authors, reader manufacturers all moving their own ways, with little central control. How one can go about reining it all in is anyone's guess....
For some, i.e. Amazon, it seems control of the market is their goal and to hell with any other.... ?
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I know that, practically, the idea of the MR members rebranding e-books is out of the question... this was really just an intellectual exercise.
You could say that Amazon is doing their own rebranding of "e-books" into "Kindle books." The question is: Is that the direction e-book rebranding should go? Or is there a better one?