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Old 10-31-2006, 02:16 PM   #13
BuddyBoy
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Posts: 310
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Join Date: Mar 2005
Location: Vancouver, BC
Device: Kindle Paperwhite, KK, iPad (Ex Prs 505, 500, Reb1100-2150, Rocket)
Quote:
Originally Posted by NatCh
I'm guessing ETI isn't using e-ink? The best guess I can get on the cost of a 6" e-ink screen is somewhere around $150~$200 ....

That makes me think that your suspicion, while quite logical, may not be entirely correct.
You are correct in that ETI is using standard LCD - and the point I was trying to make wasn't that the eReader should be $100 - gads no! - but that the marginal cost of a 6 inch touch screen layer on top of the display layer would need to be far less than $10 on a product that retails for $100, as do the ETI 1150s. On a product retailing for $349, the only sane reason I can think of for not implementing a touch screen, therefore, wouldn't primarily be cost of the individual touch screen. More likely cost of development and time-to-market.
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