Thread: Libra 2 Discontinued
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Old 06-07-2024, 08:36 AM   #117
Quoth
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Quote:
Originally Posted by Penny View Post
Additionally, the higher price point of the Kobo Colour compared to the cost increase has likely improved margins significantly.
We don't know. There could be less margin as the Libra colour and Clara colour seem cheaper than the competition Kaleido models (1 to 3 years old depending on model).

Quote:
Originally Posted by Penny View Post
Why would Kobo pursue the development of a BW model, which would need to be priced lower and thus reduce margins... it makes little sense from an economic perspective.
You don't know how much the Kaleido panels cost. It's a monopoly source (a hint).

But prices are more set by what the market can bear, not costs. See Apple's margins.

Corporate decisions by accountants are often on the short term bottom line with no understanding of longer term consequences. Perhaps you understand economics as well as ereader technology, but this is the internet, not face to face chat, so I could be wrong about everything.

A mono Libra model would mostly be extra sales, not much affect Libra Colour or Clara Colour sales. There is a new Clara BW.

We have no idea why the Libra 2 has stopped, or why there is no Libra BW/2E/3 etc. It could even be a temporary issue at E Ink Corp.

We had a product in the early 1980s using a Plessey IC we had to stop selling because the part became unavailable. Eventually Plessey admitted that none of the chip production was passing tests, none working, and they didn't know why. It was contamination in the water caused by algae that was almost undetectable. Even though the water is filtered, double distilled and de-ionised etc.
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