Maybe its because I'm a slightly nosy gadget geek-I have just as easily started conversations from looking at a physical book someone is reading-but have also talked to people with electronic book readers ,asked them about the devices AND what they are reading.Plus-my back is thanking me for not carrying all these books around.And if you want to see what books are on my bookshelves (and storage and other residences)-that can easily be solved too

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I don't mind being approached,typically when I want to read without being interrupted-its pretty obvious (even if I'm in public).
Matter of fact a few weeks,maybe a month ago-during some downtime in between challenge appraisals at regional DI tournament-I was approached by a few people and asked about our e-reader devices-and I know one person did go out and buy one-as we corresponded afterwards about them for a while (I even told them to look on mobileread for information ! )-I was hoping to see them this past weekend at NYDI state tournament but no such luck.