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If you want the convenience of having your eReader online, then being tracked is the price you may have to pay for that convenience. If your eReader is permanently offline, you can't be tracked from it, but you lose out on some things like syncing reading positions to other eReaders, download of book covers, etc.
Separate from being tracked from your eReader, your purchases can be tracked to whatever computer you made the purchase from. You can hide that as well. But with DRM, a purchase could be tracked to the account the eBook has been encrypted for. We will stop this dive down the rabbit hole now, because the next steps to avoid DRM tracking may begin to involve things that we do not discuss here.
You have a choice for your eReader though. My personal choice is "permanently offline", but I have no problem with others making different choices. I am OK with my purchases being tracked. That happens everywhere, at just about every online merchant. But tracking beyond a purchase, like tracking reading habits, speed, which purchases you actually read rather than collect for later - that's getting too personal for me to allow, if all's I have to do is keep my eReader offline to thwart it.
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