Thread: Authors call on FTC to investigate Amazon’s alleged monopoly in bookselling
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Old 08-17-2023, 03:12 PM   #7
theducks
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Quote:
Originally Posted by John F View Post
Don't a lot of businesses do this? Costco has Kirkland, Stop & Shop has Nature something, ...
Kirkland is a HOUSE BRAND.

Lots of business do that as a way to:
1) avoid direct price comparison
2) control reformulation / redesign (cost reduction)

Many years ago What was basically a 2 head RCA VCR appeared in the sop wearing many badges. RCA, Sears, Radio Shack, JC Penny

The Epson MX-80 printer even had a HP logo, Radio Shack, Texas Instruments.
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