Quote:
Originally Posted by DiapDealer
You seem to be dodging my question. If the behavior in question (used to "trick" people into purchasing Prime) is not offensive and/or tricksy enough to cause enough annoyance to leave (because non-Prime customers are tired of constantly having to jump through terrible hoops to avoid it). Then how terrible, and litigious can the behavior actually be?
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Evidently it's terrible and litigious enough to never have been implemented in this way in Europe, where customer protection laws are stronger than in the US.
While Amazon does market Prime on their EU websites, the sales pitch is not directly integrated in the purchase process (with big buttons for buying with Prime and small links for the "non-Prime" option). This would not fly at all under EU laws, as it is basically the same thing as "slamming" in in-person sales.
The "invisible hand of the market" is not the answer to everything.